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Avnet Technology Solutions Expands Its Unified Communications Solutions with Xrio
New distribution agreement with Xrio provides Avnet’s channel partners with bonding and bandwidth optimisation technologies for enterprise customers
Bracknell, 15 February 2010:
Avnet Technology Solutions, the solutions distribution leader and an operating group of Avnet, Inc. (NYSE:AVT), has signed a new distribution agreement with Xrio, a leading developer of Internet bandwidth bonding solutions. Xrio’s Unified Bandwidth Management (UBM) devices and solutions will be available to value-added reseller partners in the UK as a part of Avnet’s Unified Communications practice. This practice enables VARs to bring multiple communications technologies together, such as fixed and mobile telephony, video conferencing, e-mail, instant messaging and voice messaging, into one coordinated communications environment without the need to replace an entire communications infrastructure.
Xrio’s UBM solutions integrate circuit bonding, load balancing and bandwidth management technology into a single, highly-intelligent appliance to provide a centralised and cost-effective solution for converged IT and telecom infrastructures. Avnet’s VARs will be able to offer their customers these hardware devices as a service or stand-alone appliance to suit most enterprise needs. UBM solutions from Xrio provide a range of benefits for businesses, including the ability to bond existing Internet connections (such as ADSL and 3G) to increase capacity, speed and quality. The devices also provide load balancing and automatic failover in the event of an ISP failure. Through the new relationship, Avnet’s VARs can offer varying levels of connectivity at a lower cost than that of leased lines or similar technologies, with added benefits to their customers’ businesses such as bandwidth control, compression and failover.
Wayne Gratton, director of Unified Communications at Avnet Technology Solutions, EMEA said, “Five years ago, if a company wanted increased capacity for their network, they needed to look at implementing a leased line solution, which was very expensive. With the unified bonding technologies from Xrio, Avnet’s VARs are now able to provide enterprise-level connectivity at a significantly reduced cost, which is critical if smaller businesses are to take advantage of bandwidth-hungry applications such as video conferencing or virtualised business communications technologies. In addition, Avnet will help its partners create demand by positioning Xrio’s leading-edge technology as part of a complete business solution.”
Working with standards-based technology, Avnet Technology Solutions has adopted a modular, open architecture approach to building unified communications solutions. Xrio’s solutions complement Avnet’s solutions-driven approach to unified communications, as they can be quickly and easily implemented into a new or existing IT infrastructure and will enable Avnet’s VARs to expand their offering to customers who want to manage costs while maintaining a highly adaptable network.
Shelley Garbutt-Wilson, sales director at Xrio said, “Xrio’s new partnership with Avnet Technology Solutions strengthens our sales channel and growth opportunities in the UK. Avnet’s solutions strategy for unified communications makes it the ideal distributor to expand Xrio’s market penetration, allowing us to continue to invest in our products to ensure we remain leading-edge. Our appliances have evolved based on feedback from our partners and their customer demands, so we know we are meeting the needs of the market.”
To learn more about Xrio resale opportunities with Avnet please visit www.ts.avnet.com/uk.
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About Xrio Ltd
Xrio Ltd, based in Leeds, pronounced "x, rio", is the global leader in ADSL Bonding and Link Aggregation products. Xrio provides solutions that make Internet, WAN and VPN access fast and reliable for everyone. By adding intelligence and flexibility into the network to optimise inbound and outbound bandwidth usage, Xrio extends the power of intelligent link usage to all levels of application delivery.
Xrio's extensible platform intelligently integrates bandwidth optimization, protects the application and the network, and delivers connection reliability. 1000’s of organisations and service providers worldwide trust Xrio to keep their businesses online and operating at peak bandwidth efficiency. The company is headquartered in Leeds, West Yorkshire with Distributors, Partners and Resellers worldwide. For more information, go to www.xrio.com.
About Avnet Technology Solutions
As a global solutions distributor, Avnet Technology Solutions collaborates with its customers and suppliers to create and deliver effective solutions that address the business challenges of their end-user customers locally and around the world. For fiscal year 2009, the group served customers in more than 30 countries and generated US $7.04 billion in annual revenue. Avnet Technology Solutions is an operating group of Avnet, Inc. Visit: www.ts.avnet.com/emea/
About Avnet
Avnet Inc. (NYSE:AVT), a Fortune 500 company, is one of the largest distributors of electronic components, computer products and embedded technology in the world. Avnet accelerates its partners' success by connecting the world's leading technology suppliers with a broad base of more than 100,000 customers and providing cost-effective, value-added services and solutions. For the fiscal year ended June 27, 2009, Avnet generated revenue of $16.23 billion. For more information, visit www.avnet.com.
For more information please contact:
Xrio
Rob Fox / Anna Nicholls
Context, for Xrio
T: +44 (0) 1625 511966
E: xrio@contextpr.co.uk
Avnet Technology Solutions
Linda Patterson, Marketing Director
T: +44 (0)1344 662000
E: Linda.patterson@avnet.com



