Marketing

Avnet and NetApp work together with partners to develop joint marketing plans to generate new business.

Plans are developed in line with each partner’s specific priorities and can call on a wide range of resources including two different sources of campaign materials such as hard copy and electronic direct mail:

Campaign Express

NetApp Campaign Express is an online source for partners to quickly create, launch, and evaluate demand generation campaigns from start to finish. This easy-to-use tool was developed with the goal of enabling partners to successfully co-market with NetApp to attract new customers that drive incremental revenue while saving time and resources. Campaign Express enables partners to develop a customer-specific solution featuring NetApp.

Highlights include:

Cost savings on average of 30% in creative development and production
Fastest way to launch campaigns, from weeks down to hours
Professional, customisable templates to lead with your brand or NetApp at no cost
Pre-written solution messages and value proposition to help you co-market with NetApp quickly and effectively
Campaign bundles help to target thousands of prospects in minutes
Custom campaigns leveraging NetApp’s comprehensive marketing content.

Partner Marketing Desk

Partner Marketing Desk is a one-stop destination for everything partners need to market their NetApp business offering. Whether partners use one of the suggested packages or create a unique campaign in their own style, Partner Marketing Desk offers a tailored marketing service to suit exact requirements.

Partner Marketing Desk is operated by VENISE, NetApp’s own EMEA marketing partner. VENISE is a Paris based agency with experience in the IT market and a strong international flavour.

In addition, our partners are able to call on: